Scientific Games Demonstrate the Power of being Stronger Together at ICE Totally Gaming 2015

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Casino operators at the ICE Totally Gaming 2015 conference and trade show will experience first-hand the strategic benefits of the combination of Scientific Games’ .

At ICE 2015 on February 3-5 at ExCel London Exhibition and Convention Center, stand #N1-440, Scientific Games will showcase more than 125 gaming products that address casino operators’ diverse needs across all of their land-based and interactive channels, thereby demonstrating the value of the Company’s recent merger with Bally Technologies.

Gavin Isaacs, President and Chief Executive Officer of Scientific Games, said, “ICE 2015 is our first global opportunity, as a combined company, to demonstrate our ability to leverage high-earning product brands and leading technology solutions that benefit our customers and help them grow their businesses. There is no other company today that can offer the tremendous breadth of customer-favored gaming devices, systems, lottery products, online solutions and related services.

“We are Stronger Together through the combination of our time-tested brands and comprehensive and differentiated product portfolios that are created and supported by an extremely talented global team. As a result, Scientific Games is uniquely positioned to offer new value to casino operators as we seek to become their partner of choice and a one-stop shop for their gaming product and services solutions.”

Highlights of new for-sale, gaming operations, systems and interactive products on display in Scientific Games’ ICE 2015 exhibit include:

WMS Product Highlights

More than 50 WMS-branded products will be showcased at ICE 2015, including:

The Blade s23, a hybrid slant cabinet that combines the key player-favorite features of the Blade cabinet and dual 23-inch HD displays along with the latest Blade cabinet content. The Blade s23 cabinet offers a captivating bank appearance with dynamic game-driven ambient lighting effects across a broad array of content – including the Double Buffalo SpiritSnow Leopard and Romulus and Remus themes – designed to further drive player engagement.

Games for the Blade video cabinet, currently one of the industry’s strongest performing platforms, enabled by its next-generation CPU-NXT3 operating platform. Blade video cabinet themes being showcased at ICE 2015 include Dancing in Rio, Gorilla Chief II and 9 Suns. Also on display at ICE 2015 on the Blade video platform is the Cool Jewels theme, which represents the first theme simultaneously launched by WMS and SG Interactive for land-based, social and real money wagering.

The Game Chest HD Multi-Game series, featuring eight top-performing themes that players can choose from on a new, more interactive main menu that displays reel layouts for each theme along with theme-specific features. Powered by theCPU-NXT3 platform and available on the Blade cabinet, all themes in the Game Chest HD Multi-Game series support multiple languages and currencies and provide an elegant, easy-to-follow user interface.

With THE FLINTSTONES™ theme, the town of Bedrock is brought to life thanks to a 42-inch horizontal screen over a vertical 32-inch screen with a mechanical wheel on the Gamefield xD cabinet. Reels stretch up to 10 symbols high as WILD reels and multipliers are potentially added to the reels in THE FLINTSTONES mystery feature.

The AUSTIN POWERS™ theme brings “the international man of mystery” to life on the Gamefield xD cabinet. Featuring characters from the AUSTIN POWERS movies, players can match symbols for up to a 100x multiplier in the Picture Pay Feature, and wheels may award free spins, wheel spins, credits or even a progressive.

The Life of Luxury Progressive theme brings back a classic WMS game in multi-game format with five games that feature a combination of classic, current and new WMS content. In the Life of Luxury Bonus, each reel is assigned to a GEM symbol which allows players to pick for a chance at the progressive when the symbol appears on the reels.

Bally Product Highlights

Over 50 Bally-branded products will be showcased at ICE 2015 including:

The FRIENDS™ video slot reunites players with the beloved characters from Warner Bros. Television’s worldwide hit comedy that TV Guide Magazine named one of the 50 greatest shows of all time. Players can experience the laughs and loves in a whole new way with many clips of the show’s hilarious moments and a wheel bonus awarding credits and Free Games. The FRIENDS game is presented on the Pro Theatre, a new cabinet configuration built on the award-winning Pro Wave that is topped by a massive 1080p 55-inch display.

MultiDeluxe on the Pro Series V27/27 is a four-level standalone progressive with an interactive second-screen feature, showcasing five incredible games in one cabinet: Mixteca, Golden Relics, Luxury Dreams, Karnak and Yellow Emperor.MultiDeluxe has been specifically designed for operators who are looking to help maximize their gaming floor returns.

88 Fortunes and 5 Treasures themes on the Duo Fu Duo Cai link, offering players the chance for much luck and wealth, draw players to proven performers. These titles feature All Up, Reel Ways, Free Games that can be re-triggered and the Fu Bat Jackpot Feature, which awards players one of four fantastic progressive levels. 88 Fortunes and 5 Treasures themes are offered on the Pro Series V22/22, V22/22 with Hammerhead and V27/27 slant cabinets depending on casino operator preference.

The Blob™ theme, on the striking Pro Series V22/22 with Hammerhead cabinet, will capture players’ attention just like the cult classic movie. This new game has All Up, Reel Ways, a five-level progressive, a U-Choose Free Games Feature, and much more engulfing fun.

With Betty Boop’s™ Firehouse™, America’s cartoon sweetheart is back in a playful new game showcased on the Pro Series V22/32 cabinet featuring a 1080p resolution 32-inch vertical monitor. Betty Boop’s Firehouse will fire up players with a classic ladder bonus, Free Games, Mystery Stacked Reels and Betty’s 5 Alarm Scatter. Betty and her playful pup Pudgy are ready to heat up the casino floor!

Wonder Woman™ Wild and Wonder Woman™ Gold themesexclusively on the award-winning Pro Wave cabinet, deliver powered-up entertainment and volatility. Both titles feature action scenes and music from the classic 1970’s TV show starring Lynda Carter, along with three progressive jackpots available at any bet level, Free Games and popular play mechanics.

Bally Systems will also have a strong presence at ICE 2015 with the following offerings on display:

The award-winning Elite Bonusing Suite, when combined with iVIEW Display Manager, enables player-centric bonusing events that add dramatic new levels of excitement and anticipation to the slot-play experience. Casinos can use the Elite Bonusing Suite applications like U-Spin Bonusing, DM Tournaments and Virtual Racing to add excitement across theiriVIEW network.

The latest in tournament innovations, Tournaments Express, is a stand-alone tournament system designed to offer exciting slot tournaments on more than 100 different cabinet types from various manufacturers, easily and quickly converting revenue-producing games to tournament games and back.

MCC System, a leading slot management system throughout Europe, is fully integrated with the award-winning Elite Bonusing Suite, iVIEW and iVIEW Display Manager and CoolSign systems to support every facet of gaming operation by linking all gaming devices in one comprehensive slot system. In addition, MCC is now integrated with Live Floor Viewa powerful analytical system with graphical and detailed information on current activity happening on the slot floor. The next advance for the MCC System will also be on display: the soon to be released Beverage Ordering Service, which will allow slot players to order drinks from the gaming device for direct delivery to them.

Shuffle Master Product Highlights

The Shuffle Master brand will once again make a strong impression at ICE 2015 with a number of cutting-edge products, including:

Safe-Bacc system, a revolutionary new product that combines a shuffler and card reading shoe into one device to increase game speed and improve security on baccarat tables. Also on display will be i-Deal Plus, the next generation i-Dealshuffler with improved card reading and reliability.

The Tablemaster Fusion platform transports the fast-paced excitement of live table gaming to a fully electronic platform. This e-table innovation features a high-definition, 72-inch LCD display with attractive virtual dealers as well as 22-inch widescreen player terminals with touchscreen betting, enhanced graphics and multiple side bets. At ICE 2015, theTablemaster Fusion platform will feature blackjack.

Free Bet Blackjack heads a lineup of proprietary table games on display that also includes DJ Wild Poker and Ultimate Texas Hold’emFree Bet Blackjack, which lets players split and double down without risking additional money, is now being played throughout the United States and England.

SG Gaming Product Highlights

The Company’s established SG Gaming brand will demonstrate its full suite of ticket-in ticket-out (“TITO”)-enabled terminals, including the cutting edge T8 and Clarity terminals and the player popular Triple 7 and Infinity terminals. Innovative games featured at ICE 2015 include the new category C community game THE WIZARD OF OZ™ Ruby Slippers™, created in conjunction with WMS. New titles for the B3 offering include Moon ShadowMONOPOLY Big Event and Spartacus Gladiator ofRome, a WMS title. The Company will also showcase a complete server-based solution for the Arcade and Bingo sector. This server-based gaming solution is offered on the Triple 7T8 and Infinity terminals and provides operational efficiencies through ticket redemption stations and TITO functionality.

SG Gaming offers U.K. customers a full service solution, including terminal installation, exclusive content and a robust system as well as full after-service support and account management. Further, SG Connect, a dedicated field services division, will demonstrate its self-service betting terminals, now available in both the Nevada and Vision cabinets. SG Connect is an end-to-end solutions provider, offering consultancy, design, build and installation and support services in areas such as networks, systems, media, EPoS and audio visual devices for the gaming industry.

SG Interactive Product Highlights

In addition to robust solutions and gaming content for the world’s land-based casino operators, at ICE 2015 the Company provides robust iGaming and social casino solutions for land-based and online casino operators. SG’s interactive products featured at the show will include:

The Company’s Remote Game Server, featuring some of the Company’s highest performing themes from 2014 for desktop and mobile wagering, as well as upcoming slot and table game titles drawn from across the Company’s Williams, Barcrest, Bally and Shuffle Master studios. The game server portfolio includes dual-release content for the simultaneous online release across both desktop and mobile channels.

Game themes on display at ICE 2015 include:

Upcoming online wagering executions of land-based performers including Zeus 1000, Ooh Aah Dracula, Aftershock,Let it Ride and Quick Hit Platinum, among many others.

Rainbow Riches Progressive, the Company’s first online progressive game, which will make one of the biggest names in online slots even bigger.

The Company’s inaugural online and social MONOPOLY theme games, Super MONOPOLY Money and MONOPOLY Big Event. Together, these two new games highlight the arrival to the Company of the online wagering and social casino rights to the MONOPOLY brand in 2015. These two titles represent the first of many authentic MONOPOLYthemed online and social games the Company plans to launch and are built on the Company’s collective 15+ years of experience with this player-favorite brand across more than 65 land-based slot game executions.

The Company’s iGaming platform suite of products that empower land-based casinos to keep their players in the game, offers on-property players a mobile wagering option supported by a robust library of slots and table games – either property-wide or in specific areas such as sports books or gambler-tailored lounges – and off-property desktop and mobile players robust free-play and social-style casino games under the casino operator’s brand. By providing players with incremental options for ways to engage with the casino and enjoy their favorite casino-style games, the iGaming platform will help casinos better engage both current and new players.

For more details on Scientific Games’ products on display at ICE 2015, please visit now.wms.com/stronger-together-ice2015.

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Hayley Reeve

Hayley Reeve is a digital content marketer for Casino Tours Abroad. In her spare time she can usually be found at the "Texas Hold 'em" poker tables.

One thought on “Scientific Games Demonstrate the Power of being Stronger Together at ICE Totally Gaming 2015”

  1. free games are fun and i save money but nothing beats the csiano games and winning money. i found that you just have to balance the two so that you don’t spend all your money.

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